Mobily’s outstanding performance and results during 2022 was an outcome of its commitment to support, engage, and collaborate with all its key Stakeholders, in order to ensure alignment and provide a solid foundation for sustainable growth in the future.
Customers
- Double data for the 110, 150, and 180 bundles for prepaid customers
- 20% discount on prepaid 75 bundle
- Increased roaming data for postpaid 400 bundle from 1GB to 5GB
- Customers with special needs were offered a 50% ongoing permanent discount on their monthly fee for postpaid package subscriptions
- Transparent and frequent communications
- Continuous efforts to enhance the customer experience
- Established the Beneficiaries Experience Committee and created an Experiences Policy to enhance customer experience
People
- Provided valuable courses that fit the employees’ needs and aspirations
- Conducted interactive teambuilding activities for new employees to raise their awareness of the Company’s values
- Launched “iCare” campaign which aims to build a relationship with the employees on a more personal level by celebrating their personal occasions
- Activated a new morning segment on Mobily’s internal social media platform that focuses on spreading positivity and health awareness
- Conducted an internal assessment of the engagement satisfaction survey
- Launched corporate engagement activities that aim to raise employee awareness through organizing multiple inhouse events and initiatives
- Introduced new initiatives aimed at continuously enhancing the employees’ onboarding process
- Launched “Your Health is Our Wealth” initiative that provides tips and raises employee awareness on various health and safety subjects
Communities
- Cooperated with the Communications, Space, and Technology Commission (CST) on the “Recycle Your Device” initiative
- Posted several environmental issues on social media platforms with the aim of increasing community awareness to protect the planet
- Sponsored the Saudi Games 2022 as part of its efforts to inspire Saudi youth through sports
- Sponsored Formula E to encourage technological and electronic sports as well as supporting environmental excellence
- Sponsored and participated in LEAP 2022 to showcase the future of technology toward society
- Shared several awareness posts of official government charities on social media platforms to encourage the community to donate online using secure payment methods
- Provided a live stream of FIFA World Cup 2022 matches on “Mobily Grandstand”
Shareholders
- Held a virtual General Assembly Meeting
- Participated in 11 international and local conferences and met with more than 250 participants
- Conducted more than 100 meetings with investors and analysts
- Revamped the Investor Relations and Sustainability pages on Mobily’s website and on the Investor Relations App
- More frequent engagement with investor community
- Increased depth and scope of information delivered through more engaging visually-driven channels
- Upgraded ESG rating across renowned ESG indices