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Strategy

Strategy
and KPIs

Empowering the Digital Economy to Unlock Possibilities

We seek to fulfill our Vision through the diligent execution of our new growth strategy, GAIN, which is comprised of 4 strategic pillars:

G
GROW

core revenues

A
Accelerate

digital revenue streams

I
Implement

and optimize efficient delivery

N
Nurture

a positive experience for all

PURPOSE

To be the Better Choice to Unlock Possibilities

HOW

By Empowering the Digital Economy

BY BEING

The Everyday Hero

We are focused and determined to achieve significant and sustainable progress in executing our GAIN strategy, energized by our commitment to ‘Being the Everyday Hero’ for our customers and employees, which is brought to life across our organization each day through our dynamic corporate culture and shared core values:

AGILE

We are open, flexible, and make every second count.

COURAGEOUS

We are brave enough to take bold steps and determined to see them through.

CLEAR

We keep things black and white.

CARING

We treat you as an individual and value diversity in thought and perspective.

GAIN STRATEGY 2020+ Focus on growth and transformation

Grow the core by focusing more on high value segment

Engage with customers in a digital way

Enter into new business areas (e.g. Fintech)

Increase B2B share by focusing on prioritized verticals

Advanced Analytics

Improve decision making based on near real-time insights

Platform Play and Agile IT

Enable a large ecosystem of partners across the value chain

Integrated Gigabit Network

Provide seamless access with more focus on virtualization and network slicing

Digital Operating Model

Asset monetization, governance, culture, capability development etc.