Accelerating Digital Payments and Customer Value
Mobily Pay enables secure, seamless digital payments and financial services, strengthening Mobily's digital ecosystem while accelerating Saudi Arabia's transition toward a cashless economy.
Strategic Focus in 2025
Expand the digital wallet proposition through new products, partnerships and enhanced user experience
Deepen customer engagement and trust through advanced security and personalization
Lay the foundation for expansion into broader fintech, B2B and government use cases
Key Highlights in 2025
+76% Transaction Growth
Strong acceleration in wallet usage and payment activity YoY
New Mobily Pay App Launched
Redesigned experience aligned with Mobily's refreshed brand identity
Saudia AlFursan Partnership
Introduced loyalty miles redemption via wallet and prepaid cards
AI-Powered Fraud Detection
Deployed real-time machine learning to enhance security and trust
In 2025, Mobily Pay continued to strengthen its position as one of Saudi Arabia’s leading digital wallets, advancing Mobily’s broader digital ecosystem and contributing to the Company’s growth in the financial services sector. The year marked a period of strong operational expansion, innovative product development and strategic partnerships that reinforced Mobily Pay’s mission to simplify financial interactions and deliver secure, rewarding and seamless payment experiences.